Lipsey Logistics is recognized as a premier employer, transportation provider, and business partner by building long-term partnerships and fostering a culture of trust, safety and service.
Lipsey partnered with Advance Recruitment because they needed to increase the number of driver hires per month to support sales growth. The company had historically relied on popular job boards to provide cold leads, but was underserved by their partners. They needed to increase both the volume and the quality of leads and reduce the time to hire.
The Advance Recruitment team presented a strategy that showed the client how better audience targeting, messaging and tactics could directly drive active job seekers to Lipsey from day one.
Key Campaign Objectives
INCREASE QUALITY OF APPLICATIONS
INCREASE HIRES AND DECREASE COST PER LEAD IN YEAR OVER YEAR MEASUREMENTS
After working with one of more well-known lead sources in our industry, I can say that working with Advance Recruitment is like night and day. Advance Recruitment helps me work smarter not harder by analyzing my Ten Street data to help me better understand my applicants and hires. They regularly bring me campaign reports and highlight key takeaways and insights. They always strive for the best results by optimizing and tweaking campaign tactics and messaging to maximize results and drive down costs. They are true partners.