The War for Talent Continues

Companies are struggling to hire the right talent for their needs, especially in high-skill fields like healthcare, manufacturing, and professional services. The talent shortage makes hiring enough workers to expand operations and take advantage of the booming economy a challenge.

National unemployment remains low at 4.2%, and there are still more job openings than unemployed workers. The historically tight labor market is a major obstacle for employers.

To win the War for Talent, companies must look beyond job boards and dated recruiting tactics. Leaders must modernize their recruiting playbook, appeal to young professionals, and target passive candidates with brand marketing to out-recruit the competition.

Our Generational Recruitment Strategies for a Tight Labor Market shows companies how to create a recruiting strategy based on brand marketing, with personalized messaging and strategies for each of the four U.S. generations that dominate the workforce.

Download our most recent whitepaper to learn the key to attracting the right talent.